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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My He strives to strike a balance that resonates with both the brand’s heritage and the local market preferences.

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

Use Effective Online Advertising and Promotions When planning a retail marketing strategy that will make sense for your brand, you should consider running occasional promotions and using effective online advertising to target your ideal customers. Another way to incentivize loyal customers is by introducing referral campaigns.