Mike Anthony

MARCH 27, 2023

“How much money should I spend on consumer marketing versus shopper marketing?” Different brands, different consumers, different shoppers, different channels. In fact this piece of shopper understanding is critical to the creation of any shopper marketing activity.

Marketing 40

Marketing Consumer Target Market Line 40

Greater Group

MAY 22, 2023

As more consumers choose companies with a genuine focus on sustainability, the use of biophilic design and sustainable materials can also help to bring in more customers. In so doing, companies continue to respond to growing consumer awareness and advocacy for the environment as this reduces waste and encourages others to do the same.

Interior Design 52

Interior Design Design Trends Interior Space 52

Design Middleeast

FEBRUARY 26, 2024

In Dubai, where the audience leans towards maximalism, the challenge was to balance popular preferences with SHI’s essence. Our approach is a delicate balance that intertwines traditional recommendations with the dynamic influence of the digital age. How technology is enhancing the consumer experience?

Social Media 52

Social Media Beauty and Health Engagement Tailored 52

Inside Retail

AUGUST 30, 2022

While the index – which provides insight into actual and intended spending patterns – shows consumer spending is generally healthy, it also reveals a deeper undercurrent. Asking whether these market-wide shifts reflect your customers’ behaviour can help strike the right balance across channels to capture sales. Getting personal.

Target Market 26

Target Market Rhythm Consumer Pattern 26

Greater Group

AUGUST 27, 2019

Catching on to the consumers’ active use of this platform, retailers and businesses have been making significantly more use of the massive Instagram-audience to share content and build their brand story. HOW TO CAPTURE THE MILLENNIAL MARKET? Case Study: New Balance (Tokyo). CONSISTENT BRANDING.

Design 52

Design Social Media Balance Engagement 52

Greater Group

JUNE 9, 2023

While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. These make sure the light is balanced all over the store. Lighting is also used to reinforce branding and for placing emphasis on certain products. Decorative lights.

Concept 52

Concept Retail Design Layout Design 52

Creative Displays Now

MARCH 4, 2024

Digital marketing: Online marketing can use organic or paid ads to reach your target audience through multiple online platforms like emails, texts and social media posts. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52