Artistic Concept Engagement Reimagine 
Retail Focus
MAY 27, 2021
Those who are planning a wedding can also use the store’s 3D machine to scan their engagement ring so that Vashi can make a fitted wedding band that matches perfectly. Collaboration is the beating heart of the brand and Vashi worked with several partners to completely reimagine every element of the experience.
Inside Retail
SEPTEMBER 11, 2021
Many beauty retailers are reliant on physical experiences, but as we remain in lockdown, savvy brands are reimagining how to deliver new engaging experiences virtually by leveraging new technologies. Reimagining the physical store . Valued at USD $3.73 Here’s how. . Creating new rituals . The decade of the home is here.
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Inside Retail
AUGUST 3, 2022
Teleport, the brainchild of founder and CEO, Edward Eremyan, made quite a splash in Hong Kong last year, as its immersive exhibition showcased a multi-sensory journey into an artistic sphere of digital experiences. Investors had to be convinced that their ‘experience concept’ could be viewed as a business model.
Retail Focus
FEBRUARY 8, 2024
The concept of pop-up stores has a rich and diverse history, stemming from various cultural and commercial phenomena spanning centuries. By eschewing the permanence of traditional stores, pop-ups enable luxury brands to transcend geographical constraints and engage with diverse demographics in unique settings. Ghalia BOUSTANI.
Onyx
NOVEMBER 22, 2021
Less still, it seems, would anyone believe that it could become a field of artistic operation. Again I saw a huge jump in my engagement. It's about having a concept- that of "strata"- that allows me to assess when I need to reimagine the account to lay down a new layer. So I followed that vein as well.
All Work
JULY 8, 2021
The presentation featured Verda Alexander , Founder and Artist in Residence, Studio O+A ; Kia Weatherspoon , NCIDQ, ASID, President + Design Advocate, Determined by Design ; and Maya Bird-Murphy , Founder and Executive Director, Chicago Mobile Makers , and was moderated by Jennifer Busch , Director, Client Partnerships, Eventscape.
Inside Retail
JANUARY 8, 2024
The use of temporary retail spaces is certainly not a new concept, it has been around for centuries. And as more businesses embraced the concept, it morphed into a whole new beast. She believes that the key elements of a successful pop-up are authenticity and engagement. But the term pop-up is relatively recent.
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