Bankrupt beauty: Lessons from Revlon’s supply chain failures
Inside Retail
JULY 26, 2022
After a period of instability and supply chain challenges, Revlon recently filed for chapter 11 bankruptcy in the United States. In 1970, it was the first American cosmetics company to feature an African American model, icon Naomi Sims, in their advertising. Known as a trailblazer, Revlon was once the most radical company in its space.
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