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Is all media good media? Experts weigh in on Adidas’ fake press release 

Inside Retail

First, there was the furore around Kayne West and his anti-semitic rants, which forced the brand to sever ties, but only after public pressure made it clear there was no other choice. If Adidas can hear what is being said, and hijack the hijackers by taking charge of the story, that will be a lesson for other brands,” he stressed.

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The 5 retail trends for 2023

CAAD

The physical shop and the digital store are doomed to understand each other, to support each other , to take advantage of the benefits they offer. And Spain is one of the 15 most important markets for e-commerce sales. . Finally, within this union, business must be built on the creation of a company philosophy.