Compliantia

MARCH 31, 2023

It wasn’t too long ago that retailers and consumers were facing a plague of out-of-stock merchandise and empty shelves — on account of supply-chain disruptions in global retail. This is where a merchandising plan can help. This article will guide you through the process of crafting an effective merchandising plan for your retail store.

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Merchandising Planning Visual Merchandising Display 93

Creative Displays Now

MARCH 8, 2022

Using these elements to bring attention to your brand is called visual merchandising. Effective visual merchandising can have a significant impact on your bottom line. This guide will explain visual merchandising and how to use it to promote your products. Visual Merchandising Explained. First Impressions.

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Visual Merchandising Merchandising Display Promotion 97

Contra

JULY 5, 2021

What is Visual Merchandising? Visual merchandising is a marketing practice that uses floor plans, colour, lighting, displays, technology, and other elements to attract customer attention. Creativity is key to good visual merchandising, and making your vision come to life is Contra Vision ’s speciality. . But how do you do it?

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Visual Merchandising Merchandising Layout Display 52

Inside Retail

JANUARY 21, 2022

Searchandising is the combination of the terms “search” and “merchandising” (and, no, we didn’t come up with the term!). In fact, it’s not just search that can be merchandised. In brick and mortar stores, merchandising is well understood. From brick and mortar to online.

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Inside Retail

OCTOBER 10, 2023

It’s interesting to see both Waitrose and M&S running campaigns you’d never have seen in the past, with price promises, price matching and price-down promotions. Brands obviously don’t advertise the fact and it is seen as pulling the wool over shoppers’ eyes. The practice can blow up on businesses.

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VMS

MAY 26, 2021

Walls have been repainted, fixtures have been moved and re-painted, and new exciting merchandise has been brought in. Retailers need to understand and realize that their windows are a cost-effective form of advertising. Once in the store, an excellent layout with good product merchandising is a must.

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Visual Merchandising Merchandising Layout Shopping 98

Inside Retail

NOVEMBER 27, 2023

This is especially crucial in managing seasonal or event-driven merchandise. Generative AI helps create dynamic and personalised marketing content, which is essential in today’s retail landscape flooded with generic advertising. Moreover, this technology extends its utility beyond mere product recommendations.

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