article thumbnail

How to Manage Seasonal Sales and Promotions Across Multiple Locations

Compliantia

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

article thumbnail

10 years since the EPIC Rugby World Cup promotional graphics…

Contra

We can hardly believe it has been 10 years since the Rugby World Cup was held in New Zealand and we first saw these fantastic promotional graphics using Contra Vision Performance® White on Black in 30% transparency. Abseilers were used to apply the graphics due to the exterior layout of the building. metres across and 16.5m

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Aussie retailers can learn from their counterparts in the UK, Europe

Inside Retail

It’s interesting to see both Waitrose and M&S running campaigns you’d never have seen in the past, with price promises, price matching and price-down promotions. Brands obviously don’t advertise the fact and it is seen as pulling the wool over shoppers’ eyes. The practice can blow up on businesses.

Layout 130
article thumbnail

How to create an Effective Merchandising Plan

Compliantia

A merchandising plan is a detailed strategy or blueprint that outlines how you should select, manage, price, present, and promote the products at your store to elevate the customer experience, create the maximum ROI, boost your brand value, and optimize inventory levels. What is a merchandising plan and why should retailers care?

article thumbnail

Affordable luxury: A look at Aldi’s London champagne bar

Inside Retail

It just goes to show that supermarket and grocery retailers are constantly looking for new and innovative ways to promote their products,” said Mortimer. As retail increasingly looks to experiential stores as a means of breathing new life into the physical side of retail, it makes sense that advertising would go the same way.

article thumbnail

Visual Merchandising: What It Is And Why It’s Important?

Contra

There are dozens of possible applications for window designs , in-store and outside of it, and Contra Vision’s one-way vision window graphics can help you make the most out of your promotional space. Visual merchandisers use their design skills to help promote the image, products and services of retail businesses and other organisations. .

article thumbnail

3 searchandising strategies for 2022

Inside Retail

Putting items in a certain order, developing appealing landing pages, or choosing particular products or brands to advertise are all examples of this. The actual page layout can be whatever fits your brand, but the products displayed on the page can be curated for each campaign or personalised for visitors (as I’ll show below).

Strategy 147