Inside Retail

SEPTEMBER 7, 2023

Value Many Australians might associate “made in China” with cheap price tags and low quality. An effective marketing strategy Unlike other e-commerce platforms that focus on functional benefits such as saving money, Temu caters to consumers’ emotional needs. It also works especially well with sales promotions.

Advertising 130

Advertising Promotion Strategy Consumer 130

Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

Retail Marketing 52

Retail Marketing Marketing Social Media Display 52

Trade Show Booth Companies - Trade Group

MARCH 11, 2024

That’s why it’s somewhat surprising that advertising agencies and brands have been slow to see the massive imaginative potential of our highways. A mobile tour is a term used by experiential marketers. The major benefit is it allows brands to go where the customers are and engage with them directly. Mobile Tours Rock.

Advertising 52

Advertising Promotion Marketing Engagement 52

RetailMinded

JULY 6, 2024

The 4Ps of retail management are: product, place, price and promotion. Understanding Your Target Market and Their Needs You need to know who you’re selling your product to. For small retail outlets, this might mean offering goods that aren’t available in big department stores, giving you an edge in the market.

Social Media 52

Social Media Promotion Layout Strategy 52

Contra

OCTOBER 3, 2023

When executed with precision and quality materials like those from Contra Vision, window graphics offer a slew of benefits that can significantly uplift your brand and engage your audience. Cost-Effective Advertising Traditional advertising platforms like billboards, magazines, and television commercials often come with steep price tags.

Advertising 52

Advertising Engagement Location Line 52

Inside Retail

APRIL 26, 2022

While effective solutions are often either prevention-focused or promotion-focused, Ogilvy’s move is neither. Offering passive solutions has become the new normal when the world of business engages in social issues. But it is yet another example of parachuting into a deep social issue and offering an easy, band-aid solution.

Social Media 130

Social Media Advertising Promotion Engagement 130

Creative Displays Now

MARCH 8, 2022

New merchandisers and creators are making their way into the market, and if your packaging doesn’t catch your audience’s attention, they’ll go for the brand that does. Retail-ready display cases promote your brand and products, and they save retailers money by reducing labor expenses.

Display 98

Display Merchandising Color Consumer 98