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The 4 pillars of e-commerce profitability (promos aren’t always the answer)

Inside Retail

MAY 16, 2022

The most expensive advertising options are not always the most effective. Retailers should also consider the differences between new and existing customers and shape retention strategies accordingly. However, data can help find the answers. Pillar 2: Product selection, pricing, and promotions.

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Promotion Pattern Advertising Consumer 130
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Influencer-Inspired Packaging Trends 2023

CRP

JANUARY 27, 2023

Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. The subscription-based jewelry brand Rocksbox uses a beautiful two-piece rigid box with pops of color, bold patterns and metallic hot stamps that bring it to life.

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Gifts Fashion Color Promotion 52
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