Inside Retail

AUGUST 3, 2023

This led to snaking queues as consumers were determined to get their hands on the collectibles – a phenomenon the country is familiar with whenever freebies are offered at fast food chains. In response to this shift in consumer behaviour, we recognise the importance of providing ultra-fast and convenient snacking options.

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Strategy Social Media Consumer Engagement 130

Inside Retail

FEBRUARY 24, 2022

The slowing Chinese economy has also taken a toll on the company as consumers cut back discretionary spending. Alibaba said group revenue rose about 10 per cent in October-December 2021 to 242.6 During China’s annual Singles’ Day promotional event last November, the company recorded gross merchandise value growth of 8.5

Promotion 130

Promotion Apparel Advertising Merchandising 130

Inside Retail

DECEMBER 6, 2022

For GoTo, the company formed in May 2021 by a merger between Tokopedia and Gojek, 2022 is shaping up to be the year that it has made serious strides toward profitability. Preceding that though, it also announced that as part of an organisational review it was reducing its headcount by about 1,300 people, or 12 per cent.

Line 130

Line Advertising Other Marketing 130

Hunton Andrews Kurth

AUGUST 2, 2022

To capitalize on the current popularity of NFTs, some retailers are turning to the timeless art of nostalgia: reworking old media or products into an NFT collection to advertise a brand in an online space or bring new attention (and customers) to a vintage product. For retailers, NFTs offer a new way to package and sell retro media.

Advertising 52

Advertising Art Perspective Marketing 52