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Balenciaga designer, CEO apologise for ad campaign

Inside Retail

French fashion house Balenciaga’s creative director and chief executive officer both apologised Friday for an advertising campaign that sparked criticism on social media over accusations that it featured inappropriate imagery involving children. The label drew fire in recent weeks over two separate campaigns that were posted online.

Design 246
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Achieving Business Goals: Media Marketing

Retailing Insight

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. You can hire people like an advertising agency, PR agent, social media marketers, SEO expert, videographer, graphic artist, etc.,

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Attention Seekers

VMS

Forms with mixed materials and finishes provide another standout display option, while versions with a variety of skin tones afford diversity within merchandising. And for brands looking to make a sustainable statement, eco-friendly mannequins and bust forms that are 100-percent recyclable or even biodegradable are effective alternatives.

Form 52
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NFTs: The new darling of the global fashion and design industries

Inside Retail

A relatively unknown artist, Beeple, sold an NFT for US$69 million (A$92.5 million) at a Christie’s auction, making him one of the top three most valuable artists alive. For many artists, NFTs serve as an opportunity to break the glass ceiling. These artworks were not bought with actual dollars but cryptocurrency. “We

Fashion 130
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Visionnaire explores a new dimension of luxury with latest campaign

Design Wanted

Under the artistic direction of Eleonore Cavalli, Beauty Tale continues the visual storytelling and iconographic imagery that she started with Everyday Evocative, the advertisement campaign created two years ago in the same location.

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Is Art Nouveau making a comeback? Here’s a design guide, just in case…

Design Wanted

An iconic movement that combined luxurious lines and organic forms at the turn of the 20th Century. Not limited to dazzling storefronts, Art Nouveau was an artistic movement that flourished in Paris in the 1890s , touching everything from architecture and design to the decorative and fine arts. Merge ornament and structure.

Art 95
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Singapore-based Scent Journer has global aspirations in the perfume market

Inside Retail

She interviewed over 300 respondents through 1-hour video calls to gauge common pain points in the fragrance industry and it formed the basis for her brand. “We It’s an art form. Her e-commerce strategy is also important, but the costs of advertising on social media platforms can be quite expensive in the long run.

Marketing 130