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Modibodi was a pioneer in period underwear. Can it reinvent itself for Gen Z?

Inside Retail

Australian period underwear brand Modibodi has always taken a bold approach to advertising. If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too.

Apparel 191
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“It’s all about inclusivity”: Why Boohoo has launched modest fashion

Inside Retail

We have customers who dress modestly but also want to be able to tap into trends whilst maintaining and adhering to their own style, working with Sameera also gave a great perspective on what she as a Boohoo customer wanted to see from our offering,” she said. A stylist’s perspective. The market snapshot.

Fashion 130
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Q&A: Subtype GM Liam Robson on immersive stores and the future of sneakers

Inside Retail

Through our ethos of creating immersive store experiences, we’ve been able to captivate what we would classify as quite a progressive consumer base, not only through our sneaker release business, but also through our apparel brands. That has since led to us acquiring other apparel retailers, most recently Stylerunner and then Glue.

Apparel 130
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Why these experts believe the metaverse is still relevant for retail 

Inside Retail

She went on to say that some early adopters in apparel are leveraging blockchain for supply chain management and transparency, NFTs for digital collectibles, or digital twins, of products as well as authenticating luxury items. “The rise of Web 3.0 technology brings blockchain, non-fungible tokens (NFTs), and metaverse to the forefront.

Fashion 130
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VMSD’s 2021 Designer Dozen: Future Proofing

VMS

Our Designer Dozen winners are working hard to further innovation in retail design and visual merchandising and to help rethink retail at a time when fresh perspectives are needed most. Advertisement. Advertisement. Advertisement. It’s our honor to introduce the exceptional winners of VMSD’s 2021 Designer Dozen awards.

Design 98
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Festival Clothing Brand Raves About Sales Boost After Cutting Stock Holding By Two-Thirds 

RetailMinded

” – Mike Hodgen, Co-Founder of Freedom Rave Wear Mike Hodgen, festival enthusiast and Co-Founder of San Diego-based apparel retailer Freedom Rave Wear , is fueled by his interests in both life and business. We’re particularly excited about the potential for AI tools, from a marketing and advertising perspective,” Mike explains.

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Influencer-Inspired Packaging Trends 2023

CRP

Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Back when we were all busy taking pictures of fries and cheeseburgers, she was using the platform to share her style perspectives.

Gifts 52