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AI: How Google’s try-on tech could transform online fashion

Inside Retail

Through the technology, users are able to customise the style, colour and pattern of the product worn by the model to their own tastes. In addition, using machine learning and visual matching algorithms, users can make changes to the style, colour, and pattern of the product, which would be reflected in the model. “For

Fashion 130
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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My Additionally, customisation services provide an opportunity to showcase the brand’s craftsmanship, quality, and attention to detail, further enhancing brand loyalty and customer engagement.

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How Viktoria & Woods proves quality never goes out of style

Inside Retail

At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We We are a design-led business, with our own pattern makers, and sample machinists,” she added. “Our technology ecosystem is ever-changing.

Boutique 263
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Playful, modern and cool: Inside Esprit’s New York pop-up

Inside Retail

At 3,000 square feet, the store provides an immersive shopping experience, featuring Memphis Design terrazzo patterns, new campaign imagery, vintage looks and archival materials and a dedicated customisation station for shoppers to personalise their purchases. And it is just the beginning of Esprit’s bricks-and-mortar rollout.

Planning 130
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Analysis: How the Super Bowl kicked off NFTs into the mainstream this year

Inside Retail

Dundas amplified the shine factor with a reflective snow leopard pattern using mirrors, laser-cut Swarovski crystals, and pearl beadwork. There is a huge opportunity for retailers to use NFTs in their customer engagement strategy.

Fashion 130
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Retail crime: Why foiling shoplifters takes a team effort

Inside Retail

Recently, the Profit Protection Future Forum released the findings of its comprehensive The 2022 Australia and New Zealand Retail Crime Study, a rigorously conducted body of research that captured the trends and patterns of the retail crime landscape from some of ANZ’s largest retailers.

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Influencer-Inspired Packaging Trends 2023

CRP

After a few seasons, the brand Chiara Ferragni successfully evolved towards a complete go-to look featuring everything from shoes to garments to accessories. Unboxing not only supports brand storytelling, but also drives customer loyalty and the opportunity to go viral. Image Courtesy: MM.LaFleur 3.

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