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PrettyLittleThing films Australian campaign with social media stars in Fiji

Inside Retail

UK-based women’s fashion retailer PrettyLittleThing went to Fiji to shoot its Australian-exclusive campaign featuring five local influencers. The campaign highlights a curated selection of swim and resort wear for the Australian summer season, from monochrome bikinis to edgy cobalt blue cut-out one-pieces.

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How social commerce platform Smthgood is reinventing eco-fashion in Asia

Inside Retail

The intersection of technology and sustainability is redefining the fashion landscape in Asia, and one of the leaders of this movement is Smthgood, a marketplace with a mission. Smthgood is a social commerce platform that combines user-generated lookbooks with a fashion marketplace that is focused on conscious fashion brands.

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As France weighs fast-fashion ban, is the circular economy the future of retail?

Inside Retail

This week, France announced legislation to “limit the excesses of ultra-fast fashion”. But, with an aggressive spend on social media, they are hard to ignore. Love it Longer opened in 2022 and is co-owned by a family with a long history in fashion, Giulia Ferrari, sister Mattia and mum Armanda.

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Thriving In The Niche: Running A Retail Store Specializing In Apple Watch Accessories

RetailMinded

For entrepreneurs drawn to the tech-savvy and fashion-forward crowd, specializing in Apple Watch accessories presents a unique opportunity. Apple Watch users are a diverse group, ranging from tech enthusiasts to fashion aficionados, all seeking to personalize their devices.

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Retailers, are you ready for it? Swift’s Eras tour a gold rush of economic karma

Inside Retail

Airport jewellery retailers including Colette are accommodating the gold rush by stocking up on friendship bracelets, cowgirl boots, accessories and Taylor Swift reading materials. Other accessory trends given cult status by the singer, such as heart-shaped sunglasses and cowboy boots are also up by 55 per cent and 45 per cent, respectively.

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Luxury British fashion brand JOSEPH opens at Icon Outlet

Retail Focus

The store which is JOSEPH’s only London outlet joins premium fashion brands including Lacoste, Hugo Boss, Tommy Hilfiger, Calvin Klein, Ted Baker and Hackett under The O2’s world-famous roof. Icon Outlet was recently ranked in the top 10 UK hotspots based on fashion brand openings over the last 12 months.

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Zalora CEO: “We’ve only scratched the surface in the world of fashion”

Inside Retail

Southeast Asia’s largest fashion and lifestyle e-commerce player Zalora has just celebrated its 10th year anniversary this year. From overcoming initial barriers to buying fashion online through easier payment modes with operational excellence, it has made the website a force to be reckoned with in the region.

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