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Why Shona Joy is filling in the missing piece of the circular fashion puzzle

Inside Retail

“We’ve decided to prioritise repair with the focus on ensuring the garments we are producing are being worn for longer, with the hope that our garments can be kept in a suitable condition to be able to offer resale or repair down the line,” Shona Joy’s chief operating officer, Danielle Millar, told Inside Retail. “As

Fashion 246
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“Running is on trend right now”: New Balance expands hybrid retail model

Inside Retail

By seamlessly blending physical and digital experiences, the UCC Chadstone store leans into the way local consumers like to shop while reinforcing our physical brand presence in Australia.” The post “Running is on trend right now”: New Balance expands hybrid retail model appeared first on Inside Retail Australia.

Balance 264
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Modibodi was a pioneer in period underwear. Can it reinvent itself for Gen Z?

Inside Retail

Modibodi is rolling out a completely new brand identity across all consumer touchpoints from above and below-the-line advertising to customer communications, its website, packaging and retail presence. “We Coming from a fashion and retail background has helped me see the category from a totally different perspective.

Apparel 147
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Skin deep: Why Camilla and Marc, H&M and Jurlique are embracing ageing

Inside Retail

H&M announced a collaboration with Iris Apfel, New York style icon, fashion designer and interior decorator who likes to dress up “for herself and herself only” and is known for her vibrant clothing, fun accessories and signature thick, oversized specs. The line will be designed for all ages and sizes, thanks to her “why be boring?

Fashion 246
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What’s behind the re-emergence of teen fashion brand Pavement?

Inside Retail

Here, Designworks divisional general manager Brooke Norton discusses why it has relaunched with Big W, how Pavement’s product line will look different compared to previous ranges, and what’s next for the brand. Inside Retail: Tell me about Pavement’s relaunch in collaboration with Big W.

Fashion 263
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“Platform for change”: Coachtopia boss talks circular design and pop-ups 

Inside Retail

Other materials used across the brand’s line include 95 per cent recycled cotton for hoodies and t-shirts, 100 per cent recycled polyester for canvas totes, and so on. The third principle ensures that consumers also play a role in creating a circular pathway for material reuse and wear. Who is Coachtopia for?

Design 264
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Why watch brand Maxum is finally relaunching DTC after more than 20 years

Inside Retail

He was familiar with the industry since his parents founded Designa Accessories, one of Australia’s largest watch and jewellery distributors, in 1984. We talk about hiding the broccoli, which is, let’s just make it about having fun and let people join dotted lines as to what we’re doing from a business perspective,” said Lawrence.