Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty.

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Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers.

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Target Market Social Media Fashion Tailored 130

Inside Retail

JUNE 13, 2023

For fall/winter 2023, our objective is to further engage with EIPs. This commitment is reflected particularly in our Net Sustain offer , Net-a-Porter’s edit of luxury and fashion for ready-to-wear, accessories, beauty and homeware that meet our 12 sustainability attributes. This ensures the business stays locally relevant.

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Fashion Tailored Strategy Marketing 245

Inside Retail

FEBRUARY 7, 2023

In fact, the Tokyo Design Collective is already engaged in several new projects across VF’s brand portfolio so it’s really been a busy but exciting start,” he added. The company will use the centre to inspire new design concepts that not only connect with Japanese consumers, but translate and gain traction in other global markets as well.

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Inside Retail

OCTOBER 11, 2021

You don’t have to squeeze yourself into any more tailored pencil skirts. And then she puts all these things all over the floor and she briefs our incredible team of graphic artists; and somehow, they manage to capture that sense of escapism and colour, and that just makes you feel happy to look at it and wear it.

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Fashion Boutique Artistic Marketing 264

Inside Retail

APRIL 4, 2023

Lesley Rulloda: Opening our first bricks-and-mortar NBA Stores in Australia reflects our continued commitment to engaging our fans in Australia, and it was a natural progression for us to build on our existing collaboration to introduce the NBA’s first bricks-and-mortar NBA Stores in Melbourne and Sydney.

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Retail Focus

SEPTEMBER 15, 2021

Pictured, botanical artist Carly Rogers at Selfridges, London, UK. For this reason, Bianchi said it is important for department stores to offer engaging brand experiences to “strike a balance of excitement and convenience”. Photographer: Jason Alden.

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