Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. Hermès: Hermès has utilized pop-up stores to create unique and engaging brand experiences. The brand often collaborates with artists and designers.

Social Media 264

Social Media Artistic Fashion Engagement 264

Inside Retail

OCTOBER 24, 2023

This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers. We also utilise data to identify market gaps and opportunities, enabling us to tailor our offerings to meet the specific demands of the consumer,” he said.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Cosmetics retailer Sephora offers a Virtual Artist feature for customers to try on different makeup products.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243