Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Cosmetics retailer Sephora offers a Virtual Artist feature for customers to try on different makeup products.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. Hermès: Hermès has utilized pop-up stores to create unique and engaging brand experiences. The brand often collaborates with artists and designers.

Social Media 264

Social Media Artistic Fashion Engagement 264

Retail Focus

DECEMBER 12, 2023

During Christmas, when the ingenuity and artistic flair invested in window displays reach an unprecedented zenith, this role shines even more brightly than it does in any other season. Retailers rely on the talents of designers and artists to create displays that are not ordinary.

Art 264

Art Display Light Curate 264

Inside Retail

OCTOBER 24, 2023

This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers. We also utilise data to identify market gaps and opportunities, enabling us to tailor our offerings to meet the specific demands of the consumer,” he said.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

JANUARY 8, 2024

A good example of this, she said, is Louis Vuitton’s ‘200 Trunks, 200 Visionaries’ exhibition, in which the luxury leather goods brand invited global artists, designers, architects and other figures to reimagine its iconic trunk in celebration of founder Louis Vuitton’s 200th birthday last year.

Engagement 130

Engagement Shopping Artistic Marketing 130

Show Best

JULY 28, 2023

Interactive Product Displays: Interactive product displays enhance customer engagement and education. Incorporating digital screens or tablets that provide information about different strains, product origins, and effects can empower customers to make informed decisions.

Design Trends 66

Design Trends Design Interior Design Display 66