Accessories Advertising Perspective Social Media 
Inside Retail
SEPTEMBER 22, 2021
H&M announced a collaboration with Iris Apfel, New York style icon, fashion designer and interior decorator who likes to dress up “for herself and herself only” and is known for her vibrant clothing, fun accessories and signature thick, oversized specs. Apfel recently celebrated her 100th birthday.
Inside Retail
JULY 31, 2022
From a marketing perspective, integrating NFC tags into fashion provides a huge opportunity to connect with garment owners beyond the initial purchaser. A few years ago, streetwear brand Anti Social Social Club started including NFC tags in all its apparel due to the increase in counterfeit products.
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Inside Retail
MAY 2, 2022
Last week, Snap unveiled a slew of new tools and features that aim to make it easy for retailers and brands to create 3D versions of their products, and enable users to ‘try on’ clothes and accessories and make purchases, without ever leaving the Snapchat app. Can you put them in context of what was available previously?
Inside Retail
APRIL 6, 2023
From her perspective, some standout examples in this space include Nikeland on Roblox, a branded world with different zones to explore, play to earn in-game tokens and buy Nike digital apparel from the Nikeland store. However, she feels that there is no denying that metaverse and Web 3.0
Inside Retail
AUGUST 25, 2022
From a financial perspective, a big milestone for the company was starting 2022 on a firm financial footing after breaking even the year before. During the pandemic everyone was looking for home wear that was comfortable, but now we are seeing a resurgence of travel wear, bags and accessories as well as occasion wear,” she stated.
Inside Retail
JULY 13, 2022
We have customers who dress modestly but also want to be able to tap into trends whilst maintaining and adhering to their own style, working with Sameera also gave a great perspective on what she as a Boohoo customer wanted to see from our offering,” she said. A stylist’s perspective.
CRP
JANUARY 27, 2023
Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Back when we were all busy taking pictures of fries and cheeseburgers, she was using the platform to share her style perspectives.
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