2022 Customer Engagement Planning Strategy 
Inside Retail
FEBRUARY 11, 2024
Australian athleisure brand LSKD has appointed its first chief retail officer, the former director of retail for Lululemon ANZ Alex Shaughnessy, as part of its strategy to become a world-class retailer. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand. “We
Inside Retail
JULY 27, 2023
The rise of Amazon, Netflix and Spotify, with their highly personalised recommendation engines, is a testament to the success of the strategy. Big data driving personalisation Retailers are collecting vast amounts of data to better understand customers’ personal, transactional, and behavioural information.
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Inside Retail
FEBRUARY 20, 2024
In this article, we will delve into the top five e-commerce tips that should be at the forefront of your strategy, with a keen focus on driving growth not only within the digital realm but across your entire business. billion in 2022. 1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount.
Retail Focus
DECEMBER 8, 2021
The report highlights the vital role customer loyalty programmes have played throughout the Covid-19 crisis, and how the pandemic-induced acceleration of eCommerce looks set to usher in a wave of brand loyalty innovation over the next three years. As for future plans, we want to grow the community aspect. Predicted to be worth $15.5
Inside Retail
JUNE 5, 2022
Google announced plans to entirely phase out third-party cookies within two years. At Cheetah Digital, our goal is to always get brands to focus on building out a zero-party data strategy. Have a robust data-collection strategy to support this. So you have to keep understanding and collecting. As the cookie crumbles.
Inside Retail
FEBRUARY 8, 2022
It’s a way for consumers to show their loved one’s admiration and gratitude on a love-filled day, yet as the global supply chain disruption lingers into 2022, consumers are becoming more reluctant in purchasing presents for this shopping event. Gifts have long since been a consumer favourite for Valentine’s Day celebrations.
Inside Retail
JANUARY 8, 2024
billion in revenue in 2022. per cent in 2022 compared with the year prior. For digital-only brands, pop-ups provide a way to physically meet their customers and express the brand in a palpable way, to provide a brand experience,” Driscoll told Inside Retail. Pop-up shops today are on steroids, and they are everywhere.
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