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Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

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Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. 2021, April 29).

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How to Improve the ROI of Your Customer Experience

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For many companies, customer experience falls into the purview of the Chief Marketing Officer. In a new study on digital experience , 52% of respondents report that their CMOs drive the customer experience strategy 4. Customer Experience Boosts Employee Retention. How BOPIL Boosts Customer Satisfaction.

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How to Improve the Post-Purchase Experience for Your Retail Customers

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However, demonstrating a great customer experience significantly increases customer loyalty. Lowers Acquisition Costs – To put it succinctly, customer retention is five times cheaper than acquisition 2. Employing the techniques discussed here enables you to keep an existing customer happy with your brand.