Inside Retail

DECEMBER 11, 2023

Fitness tracker Fitbit is facing an $11 million penalty in Australia after admitting it committed deceptive representations about consumers’ rights to a refund or replacement if the device sold was found faulty. The post Second strike: Fitbit fined again for misrepresentation appeared first on Inside Retail Australia.

Consumer 262

Consumer 262

Inside Retail

MAY 29, 2024

The results are impressive considering less than 10 years ago, in 2016, the company’s namesake brand, Abercrombie & Fitch, was ranked as one of the most hated retailers in the US by the American Customer Satisfaction Index.

Advertising 130

Advertising Consumer Fashion Expansion 130

Inside Retail

DECEMBER 8, 2022

Bloomex Australia is headed to court after the consumer watchdog accused the online florist of using customer ratings that were seven years out of date and from overseas customers who had not purchased from the Australian arm of the global business, while also advertising “discounts” that were not what they seem.

Display 130

Display Advertising Consumer Engagement 130

Trade Show Booth Companies - Trade Group

JUNE 22, 2023

The winning team took home more than $11 million, while the second-place team walked away with just over $4 million.) The 2018 event set the record for the largest esports prize pool, beating out the previous holder, The International 2017. For brands, more is needed to reach the esports consumer.

Engagement 52

Engagement Consumer Perspective Marketing 52

Contra

JANUARY 10, 2024

Visual merchandising plays a pivotal role in the retail industry, significantly influencing consumer behaviour and sales outcomes. Retail TouchPoints, 2017) Using complementary colours in displays can increase sales by 35%. Lighting Science Group, 2017) Implementing omnichannel visual merchandising can increase online sales by 15%.

Visual Merchandising 52

Visual Merchandising Merchandising Display Texture 52

Contra

JANUARY 10, 2024

Visual merchandising plays a pivotal role in the retail industry, significantly influencing consumer behaviour and sales outcomes. Retail TouchPoints, 2017) Using complementary colours in displays can increase sales by 35%. Lighting Science Group, 2017) Implementing omnichannel visual merchandising can increase online sales by 15%.

Visual Merchandising 52

Visual Merchandising Merchandising Display Texture 52

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Although physical stores will continue to play a role, the rise of technology and e-commerce has shifted consumer behaviour and preferences. DTC is poised to grow.

Social Media 130

Social Media Consumer Shopping Engagement 130