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Inside Retail
JUNE 27, 2022
Consumers are at the heart of all we do. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.
Inside Retail
NOVEMBER 20, 2022
Monk tagged the brand on her Instagram account around 2019, and there was a huge spike in traffic to the website and sales. “We The sisters worked in the same airline company, before starting a boutique store in 2015. Being keen consumers, we knew what we wanted,” she said. “We That sort of impact was gold.”.
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