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How two sisters created Francesca Jewellery from a Tasmanian market stall

Inside Retail

A beading class in the rural town of Hawksnest, NSW, was the catalyst for sisters Rachel Vasieck and Hanna Vasieck to launch their on-trend designer jewellery label Francesca Jewellery in 2011. Hannah and I did this early on with one another’s personalities and it forged the foundation for our leadership strategy moving forward.

Marketing 279
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As France weighs fast-fashion ban, is the circular economy the future of retail?

Inside Retail

But, with an aggressive spend on social media, they are hard to ignore. Country Road was one of the first major fashion retailers to dip its toe in circular fashion working with the Red Cross via the Fashion Trade concept since 2011 where customers receive a $10 gift voucher when they donate pre-loved Country Road items.

Fashion 162
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Game on: Benefit enters the world of Twitch

Inside Retail

Our goal is to create a space where they can explore and combine their interests in beauty and gaming and ultimately feel empowered to get their best Game Face on so they can play and live-stream with confidence. Streaming videos and watching user generated content has become one of the biggest phenomenons since social media.

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ExpoWanted offers design brands a virtual way to launch products in ultra-realistic quality

Design Wanted

ExpoWanted is a digital space for brands to showcase new design products in incredible detail, from anywhere, anytime. Called ExpoWanted, the platform offers users an affordable space to introduce new products and showcase their projects in front of the magazine’s global audience. Introducing SHIN Software.

Unity 98
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In the process of design with Sukwoo Lee, founder of SWNA

Design Wanted

Embracing the third dimension all along the design process became the key for SWNA to deliver meaningful objects, environments and strategies. Made up of passionate designers, it prioritizes human scale for a holistic approach to human-centered products, spaces, visuals and design strategies. That’s 2011.”

Design 98