2011 Flow Social Media Strategy 
Inside Retail
JUNE 27, 2021
Streaming videos and watching user generated content has become one of the biggest phenomenons since social media. In 2011, YouTube started offering live streaming, and that same year Twitch launched, becoming a live streaming destination for esports and gaming. And girls engage 10 percent more often with social media than boys.
Inside Retail
APRIL 3, 2024
Tom Kirkhope founded the Australian fashion footwear brand Alias Mae in 2011. Drawing on his family background in footwear, and his own experience in the industry, having started working in Chinese footwear manufacturing in 2011, he launched Alias Mae as a wholesale business. This is one thing that has never changed.
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