Inside Retail

OCTOBER 9, 2023

Despite some unsuccessful forays beyond the borders of Australia and New Zealand by some retailers, there is increasing optimism about global expansion. With that in mind, Country Road and Peter Alexander may have been better off focusing on Asian markets than the US in their previous international expansion.

Expansion 264

Expansion Social Media Marketing Management 264

Inside Retail

OCTOBER 24, 2023

Varied experiences Broderick has been at New Era since 2010, leading the APAC team, and he has witnessed several key milestones and turning points in growing the headwear culture in the region. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

Target Market 130

Target Market Social Media Fashion Tailored 130

Design Middleeast

JANUARY 10, 2024

We look forward to celebrating our endeavours with you all through our new website, newsletter and our increased presence in social media.” This expansion is a strategic response to the growing demand for their services in the region and a testament to their dedication to meeting clients’ needs. www.aaid.studio

Interior Design 85

Interior Design Social Media Interior Architecture 85

Inside Retail

MAY 1, 2023

Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media.

Social Media 246

Social Media Apparel Expansion Fashion 246

Inside Retail

NOVEMBER 6, 2023

Into The Gloss was launched in 2010 and would serve as the inspiration for the similar-sounding beauty brand that Weiss would launch just four years later. What’s been going on with Glossier? Weiss launched Glossier at a time of intense investor interest in direct-to-consumer e-commerce companies.

Social Media 130

Social Media Strategy Consumer Expansion 130

Inside Retail

FEBRUARY 6, 2022

Here, we chat with global performance director Kim Zorn about Princess Polly’s international expansion, how it stands out in a sea of DTC brands and the launch of its diversity and inclusion council. Kim Zorn: Princess Polly’s story started around 2010 from a beachside apartment on Australia’s Gold Coast.

Social Media 130

Social Media Fashion Strategy Expansion 130

Inside Retail

OCTOBER 14, 2021

“I’m proud of what the Lovisa team has achieved in the past 12 years and I am very excited to pass the baton on and watch Lovisa continue its global expansion,” Fallscheer said. Victor is an exceptional retailer with proven achievements in global markets and is the ideal person to continue to take Lovisa forward.”.

Social Media 130

Social Media Management Outdoor Marketing 130