Remove 2009 Remove Line Remove Management Remove Marketing
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Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Inside Retail

This will be the first time Peter Alexander ventures outside of Australia and New Zealand since its failed entry into the US market in 2008. Some analysts have described Peter Alexander as an “unproven” brand outside of Australian and New Zealand markets. million for its first-half sales results.

Expansion 243
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HOKA® announces new London flagship store in Covent Garden

Retail Focus

ft flagship store showcases the full line of footwear, apparel, and accessories under one roof for the first time. Performance footwear and apparel brand, HOKA® launched in 2009 and has been disrupting the running industry ever since. The 1750 sq. The brand’s goal is to bring joyful performance to every kind of mover, everywhere.

Apparel 147
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A shift in attitude: How Lekker Bikes is normalising e-bikes in Australia

Inside Retail

Back in 2009, industrial designer Meindert Wolfraad identified a gap in the market for practical, comfortable and stylish commuter bikes that would enable Sydney-siders to get around, similar to what he saw growing up in the Netherlands. Meindert Wolfraad: Lekker Bikes started back in 2009, in Sydney.

Space 243
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Choosing a Distribution Model: Drop Shipping vs Traditional Inventory

Retail Bound

As Robert Gilbreath, VP of Marketing at ShipStation, a web-based shipping solutions provider, puts it, “Compared to splashy marketing campaigns and new product features, shipping isn’t exactly the sexiest topic. This involves: Market Analysis: Understand your target audience, their preferences, and their buying behavior.

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The best career advice I ever received: Fanny Moizant, Vestiaire Collective

Inside Retail

From the early challenges of breaking into a highly competitive market to the strategies that have helped Vestiaire Collective thrive amidst a global pandemic, Moizant shares insights for aspiring entrepreneurs and industry leaders alike. IR: What advice would you give someone who wants to get into your line of work?

Fashion 130
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More recessions lessons from Greenlit Brands, Camilla, Super Retail

Inside Retail

Suppliers were going broke left, right and centre, so it was all about the efficient management of inventory. Some of your variable expenses like marketing come under scrutiny. But the biggest risk is buying and the efficient management of our working capital. Of course, we also had a very stringent focus on expenses.

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Bells of Steel and an Iron Will: How This Fitness Retailer Grew from $3M to $15M in 18 months

RetailMinded

There’s a philosophy in e-commerce: when you’re making below 10m it’s about the hustle; about your products and marketing. Back in 2009, Khoozani was supplementing his business degree with a job in a Calgary fitness store when he noticed a lack of Olympic-level equipment, such as bumper plates and kettlebells. OLYMPIC VISION.