Inside Retail

MARCH 25, 2024

Inside Retail spoke to Rosanna Iacono, CEO and advisor at The Growth Activists, to unpack the potential strategies driving fast-fashion brands to enter the premium garment space. Fast fashion brands have been curating elevated collections as part of their merchandise strategy for many years now but with varying levels of success.

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Inside Retail

MAY 23, 2024

First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. This is partly understandable given the continued softness among consumers, but it also underlines how much work is left to do in the process of brand reinvention.

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Inside Retail

AUGUST 8, 2023

Part of the reason is their success with young Asian consumers, who are driving demand for luxury consumer goods. We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. Business managers call this approach the luxury strategy.

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Retail Focus

FEBRUARY 8, 2024

Pop-up stores quickly gained popularity for creating a sense of urgency and exclusivity among consumers, appealing to their desire for novel experiences and unique offerings. These ephemeral spaces offer a canvas for luxury brands to narrate their story, infusing tangible embodiment into the essence of their brand identity.

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Inside Retail

MAY 22, 2023

In 2004, in place of the regular broadcast show, Victoria’s Secret decided to take the event on tour across America. Another contributing factor to the termination of the fashion tour was its depiction of female sexuality, which – in the wake of the #MeToo movement – seemed outdated to a growing number of consumers.

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Inside Retail

SEPTEMBER 19, 2022

After almost two years of discussions with Spanish fashion label Mango, the company opened the label’s first store in Vietnam in 2004 in Ho Chi Minh City. Such rapid growth “has translated to greater consumer spending, which in turn provides strong demand for growth and expansion strategy,” she explained. Cross-border ambitions.

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