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Victoria’s Secret launches a World Tour – its new ‘catwalk show’ 

Inside Retail

The reimagined show, which will be webcast internationally, is part of the brand’s “commitment to championing women’s voices, perspectives and experiences”. After an almost five-year break, Victoria’s Secret will relaunch its World Tour this autumn as a feature-length film, featuring artists and designers worldwide.

Artistic 236
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Doritos encourages creativity with summer TV campaign

Talking Retail

Doritos is returning to TV screens this summer as part of a 12-week campaign, The “Make Your Play” campaign is launching today and focuses on a “reimagined perspective” on the triangle Doritos chip, turning it into a play symbol that can “inspire people to express themselves in a creative, fun way”.

Reimagine 119
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“Platform for change”: Coachtopia boss talks circular design and pop-ups 

Inside Retail

Once the materials are sourced, the products are made in such a way to be more easily disassembled, repaired, and reimagined for second and third lives. We’ve been pressure testing and co-creating with them at every step and not only getting their feedback and perspectives but also using Coachtopia as a platform for change.

Design 264
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High tech meets high fashion: Balmain launches NFT-based loyalty program

Inside Retail

Launched during Paris Fashion Week, it’s a reimagined loyalty and rewards program powered by Web3 technology and designed to be a seamless experience across physical and digital environments. . Instead of thinking where our body is at a particular moment, consider it from the perspective of what our consciousness focuses on.

Fashion 278
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Tumi, Zalora execs share the skills retailers need in a post-Covid world

Inside Retail

With the coronavirus outbreak forcing retailers to shift their companies’ operations, fast-track digital transformations, and reimagine strategies and business models, it is important for employees to have excellent digital skills, talent in storytelling, and the savviness to easily adapt. “I Adaptability and resilience.

Reimagine 211
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From click to brick in minutes: How Lego is tapping into “quick commerce”

Inside Retail

Convenience reimagined. Foodpanda is approaching the Malaysia and Singapore markets slightly differently. According to Urban, Foodpanda operates Asia’s largest quick commerce network with over 300 owned Pandamart cloud stores, and more than 50,000 retail partners on Foodpanda Shops in 11 markets across the region.

Hobbies 130
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Embracing The Retail Renaissance: Strategies For Independent Retailers

RetailMinded

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!