VMS

NOVEMBER 30, 2022

The sporting goods retailer has existed for elite athletes as a wholesale brand for more than 100 years, being the “official ball of everything” from tennis to golf. For aspiring sportspeople, Wilson products existed on a par with everything else in department stores and retailers like Dick’s Sporting Goods.

Sporting Goods 52

Sporting Goods Apparel Advertising Department Stores 52

VMS

JULY 19, 2021

Wilson Sporting Goods Co. Located at 932 N. Rush Street, the interior is set at 2247 square feet and offers a range of apparel and sports goods. With a “leather-inspired … signature scent,” the space showcases historical sports relics and also has a feature allowing customers to alter the store’s music playlist.

Sporting Goods 98

Sporting Goods Visual Merchandising Apparel Interior 98

VMS

JANUARY 17, 2023

L Frank Baum (who would go on to author “ The Wonderful Wizard of Oz ” just a few years later) was editing the first edition of The Show Window, a trade publication dedicated to the art of window dressing, store design and visual merchandising. Also, be sure to meet our staff and regular contributors on pg.

Visual Merchandising 78

Visual Merchandising Sporting Goods Art Merchandising 78

VMS

JULY 27, 2021

This year’s home base is the Sheraton Denver Downtown Hotel, located on the mile-long, retail- and restaurant-lined 16th Street Mall promenade, designed by Chinese-American architect I.M. 22, Toni Roeller, SVP of In-Store Environment at Dick’s Sporting Goods (Coraopolis, Pa.), On Wednesday, Sept. See you this September!

Visual Merchandising 52

Visual Merchandising Sporting Goods Perspective Merchandising 52

VMS

NOVEMBER 28, 2021

With an incomparable line-up of compelling educational content, interactive workshops and (who could forget) the crowd-favorite Iron Merchant Challenge, IRDC 2021 reaffirmed the importance of collaboration to our industry. We’ll be announcing IRDC’s 2022 location in the near future, so stay tuned to vmsd.com and irdconline.com for updates.

Sporting Goods 52

Sporting Goods Display Social Media Visual Merchandising 52

VMS

DECEMBER 9, 2021

In September, it released photos of 150 locations given “glow-ups,” unscrupulously taking advantage of Covid to update the stores’ health and safety protocols (such as contactless bathroom fixtures and hand-sanitizing stations). There was a parade last year, but without specators lining the sidewalks. Advertisement.

Advertising 78

Advertising Sporting Goods Visual Merchandising Other 78