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Consolidation and live shopping: Four e-commerce trends to watch in 2023

Inside Retail

Social commerce is anticipated to grow three times faster than traditional e-commerce by 2025. Browsing and shopping directly on social media platforms has long been a hallmark of e-commerce in China, now, it’s finally coming to Australia. Half of the GTV of e-commerce in China now comes from live shopping.

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How KOLs, Gen Z are driving growth at Chinese jewellery giant Chow Tai Fook

Inside Retail

The digital element With the increasing number of tech-savvy consumers, the line between physical and digital is becoming increasingly blurred. The group also leveraged the strength of social media influencers and key opinion leaders (KOLs) to attract its target customers.

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Creating a Contactless Retail Experience in 2022

Parcel Pending

Whereas in- store shopping in early to mid-2020 was all about not touching anything or social distancing, the new goal for retailers who are determining how to improve in-store experience is to limit human interaction. Now customers can retrieve their packages with zero human interaction in as little as 10 seconds. In the U.S.,

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Top 5 Retail Trends to Keep an Eye on for 2023

Parcel Pending

Social Shopping for Product Discovery Social media platforms will continue to be an essential part of the marketing mix for most retailers through product pages on social media networks, paid advertising, or organic marketing campaigns. 3 Social media will remain critical to product discovery and awareness in 2023.

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Is the DTC business model dead, or just evolving?

Inside Retail

Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement. Engaging with customers directly online is particularly appealing for new brands.

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15 Ways to Make Trade Shows an Absolute BLAST 

Trade Show Booth Companies - Trade Group

15 Ways to Make Trade Shows an Absolute BLAST Kevin O’Leary speaking at the 2022 Bitcoin Conference in Miami. Social Media Wait, how is social media supposed to make trade shows fun? There are a lot of strategies for using social media to raise brand awareness and make trade shows more fun.

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How to Give B2B Trade Show Attendees What They Truly Want 

Trade Show Booth Companies - Trade Group

Educate Visitors 2022 Solera at NADA – Staff Interaction Attendees visit a trade show with goals, and for the majority of them, that goal is to learn – learn about the industry, learn about new trends, and learn about the vendors. If you do a poor job of education, there is a silver lining: the visitors to your booth won’t remember.