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Group buying, quick commerce and DTC: 5 e-commerce trends in Southeast Asia

Inside Retail

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Consumers in Southeast Asia are more open to digital engagement with brands than those in Western countries and prefer making direct purchases from brand websites. DTC is poised to grow.

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How to Give B2B Trade Show Attendees What They Truly Want 

Trade Show Booth Companies - Trade Group

If you do a poor job of education, there is a silver lining: the visitors to your booth won’t remember. You will need to discover which tactics provide the best opportunity to engage visitors and how to combine those opportunities into a cohesive presentation. Attendees want to be engaged at trade shows.