Sat.Jul 31, 2021

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Why Ella Baché CEO Pippa Hallas trekked in the desert with her customers

Inside Retail

In 1936, cosmetic chemist Madam Baché launched beauty business Ella Bache, focusing on offering customers a personalised in-salon experience. Fast forward 67 years and the much-loved brand is now run by Madame Baché’s great niece and CEO Pippa Hallas. We chat with Hallas about leadership, her favourite retailers and trekking in the desert with her customers.

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The Booca toy car is a board game (and a toy car)

Design Wanted

Featuring magnetic blocks and a diverse palette of materials, Booca is a hybrid toy car and puzzle board game teaching kids about the world around them. Whether it’s Barbie’s controversial approach to diversity or a round-up of “woke” playthings that champion gender inclusivity, toy design is an area of design we will always return to. Why? Because toys are the tools that children use to understand their environment.

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Tods, London

Retail Store Windows

This brand always produce very high quality schemes and its always a pleasure to see what they do next. It would of course be a bit more interesting if luxury brands would add a bit of narrative or dare we say it, humour in their windows as they can begin to look rather similar after a while. That said, another interesting and product-led scheme from this brand (even if its just a graphic).