12 2022 Related Topics 
Inside Retail
FEBRUARY 5, 2024
per cent in 2023 (versus 2022), a figure that hasn’t been widely recognised. For example, total advertising spend in the supermarket sector increased 4 per cent from 2022 to 2023 but across the December quarter declined by 3.5 Meanwhile, ad spend in the appliances category fell by 12 per cent year-on-year.
Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert
Furthermore, there's the growth of social commerce, evolution of omnichannel commerce, in-store transformation, and online/offline hybridization, all of which are becoming e-Commerce trends that will inevitably shape the 2022 innovation landscape. May 26th, 2022 at 9:30am PDT, 12:30pm EDT, 5:30pm BST
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