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Wilson Sporting Goods Opens New York City Flagship

VMS

Wilson Sporting Goods (Chicago) is continuing its expansion into physical retail with the opening of its first flagship store, a 6400-square-foot space located in New York City’s SoHo district. The atrium also features a graffiti mural by NYC artist Greg Lamarche that pays homage to the store’s location.

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Dick’s Sporting Goods Exec Talks New Strategies on Day 2 of IRDC 2021

VMS

DENVER — A spectrum of retail industry professionals gathered at the Sheraton Denver Downtown Hotel for the second day of VMSD magazine’s International Retail Design Conference, which featured a conversation with Toni Roeller, SVP of In-Store Environment at Dick’s Sporting Goods (Coraopolis, PA).

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Dick’s Sporting Goods Knocks It Out of the Park with “House of Sport” Experiential Concept

VMS

J UST AS AMERICANS, bored and anxious during pandemic lockdown, collectively revisited their love affair with outdoor activities and sports, Dick’s Sporting Goods (Coraopolis, Pa.) introduced its new House of Sport concept, focused on multi-sport experiences, better shopper engagement and elevated customer service.

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Wilson Sporting Goods Turns First Physical Stores into Ultimate Urban Playgrounds

VMS

The sporting goods retailer has existed for elite athletes as a wholesale brand for more than 100 years, being the “official ball of everything” from tennis to golf. For aspiring sportspeople, Wilson products existed on a par with everything else in department stores and retailers like Dick’s Sporting Goods.

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Wilson Opens First Store

VMS

Wilson Sporting Goods Co. Located at 932 N. Rush Street, the interior is set at 2247 square feet and offers a range of apparel and sports goods. With a “leather-inspired … signature scent,” the space showcases historical sports relics and also has a feature allowing customers to alter the store’s music playlist.

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Nike, Dick’s Link Loyalty Programs

VMS

In a rare move, Nike has connected its loyalty program to Dick’s Sporting Goods (DSG) membership program, reports CNBC. The relationship will eventually include in-person workout events at Dick’s locations as well as the option for Nike customers to drop off returns or pick up online orders at DSG stores.

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Centenarian Celebration

VMS

L Frank Baum (who would go on to author “ The Wonderful Wizard of Oz ” just a few years later) was editing the first edition of The Show Window, a trade publication dedicated to the art of window dressing, store design and visual merchandising. Also, be sure to meet our staff and regular contributors on pg.