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Hyperphysical Luxury Retail Stores: Bridging the Gap Between the Physical and Digital Worlds

Retail Focus

Luxury marketers are exploring multi-sensory experiences in physical stores, potentially integrating ASMR (autonomous sensory meridian response). This involves engaging multiple senses to create a memorable and unique experience for digital-native customers. These experiential zones add variety to the shopping experience.

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How digital signage and kiosks can help stores match the online experience

Inside Retail

As retail evolves, market-leading brands understand that consumers don’t separate their online shopping experience from their physical shopping experience and that shoppers expect a seamless experience in both,” explains Cameron Hanns, director at Entwined, a digital signage and kiosk solution provider.

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Boost Sales With Creative Food and Beverage Retail Displays

Creative Displays Now

Well-designed retail displays can showcase products effectively and enhance the shopping experience for customers. In-store sales represent 85% of retail revenue in the United States — this means in-store marketing efforts for food and beverages are still effective, even with limited ways of measuring success.

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Digital transformation: the evolving role of artificial intelligence in retail

Retail Focus

Here, Retail Focus sits down with several experts in this field to find out more about the key benefits of adopting AI within retail settings and how shops and stores of all shapes and sizes can utilise this technology to improve both their own operations and the customer experience. AI offers a wide range of benefits for retailers.

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How technology can drive meaningful engagement between store staff and shoppers

Inside Retail

Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Cook is referring to one of the key takeaways from the 2024 Omnichannel Leadership Report.

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Why local retail communities are important, and how retail design can encourage community retailing.

Retail Focus

Creating a brand community has always been an important marketing concept and a valuable brand asset. It places emphasis on integrating the retail environment with the local community and building strong relationships between the retailer and customers. Customers are also the primary drivers of the project and its sustainability.

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Harnessing Sustainable Luxury Pop-Up Stores

Retail Focus

Through their significant influence, luxury brands can shape consumer behavior and industry standards, setting trends that can cascade down to more accessible markets. Furthermore, luxury brands have the potential to educate and engage their customers on sustainability.