Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Retail Focus

JANUARY 10, 2022

Often, data is left to atrophy in a stand-alone IT department when it should be available in an accessible form to everyone in the organisation, exactly when and where they want it. Here are three ways an effective analytics strategy can unlock the value of data, backed by examples of retailers that have cracked the code.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Retail Focus

JUNE 16, 2023

Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty.

Social Media 264

Social Media Artistic Fashion Engagement 264

CRP

JANUARY 27, 2023

This is why the demand for unique and innovative digital marketing strategies has increased. Back when we were all busy taking pictures of fries and cheeseburgers, she was using the platform to share her style perspectives. Businesses – startups or big players – have inundated the online world with marketing static.

Gifts 52

Gifts Fashion Color Promotion 52

All Work

DECEMBER 18, 2020

Together these cards form a framework of people’s lives on one side, and a DNA-like pattern on the other (image: Work Design Magazine). How a retailer greets a customer influences them on an emotional level – how they ‘feel’ when they visit the space. First Impressions. A digital presence enables convenience.

Retail Design 57

Retail Design Design Layout Space 57