Customer Engagement, Form and Hobbies

Lacoste Japan advances towards a zero-party data strategy

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy

Strategy Hobbies Customer Engagement Color

How three retailers are cultivating success in the plant and garden sector

Inside Retail

MARCH 8, 2023

In 2017, we had our first sale at our warehouse in Abbotsford, which had 100 metre queues forming in both directions. And how can customers engage in this hobby if they have little green space available? We ran out of plants after 90 minutes, realised we were on to a good thing, and The Jungle was born.

Gifts

Gifts Beauty and Health Space Planning

Create Retail Today

Lacoste Japan advances towards a zero-party data strategy

How three retailers are cultivating success in the plant and garden sector

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