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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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81% of UK shoppers always open delivery notification emails from retailers, offering increasing customer engagement opportunities

Retail Focus

Retailers and brands who outsource post-purchase updates to third-party fulfillment or courier companies could be missing out on valuable customer engagement opportunities, according to the latest research from Scurri , the next-generation delivery management platform.

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Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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How merging data analytics and retail management can drive business value

Inside Retail

We help identify what products to keep and what to remove and how to evolve the range over time using combinations of commercial, transactional and customer data,” explains Moore. “A A lot of category managers tend to think about the range they have, but not the combination of range and store. Download our white paper.

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Adore Beauty CEO resigns to take up new role

Inside Retail

She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customer engagement. You can download the full report here.]. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.

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3 things to know about the retail contact centre of the future

Inside Retail

To read the full report, download it here. The future of customer service agents: . Customer service agents will be measured on driving business growth. The future of customer service channels: Social media as a customer service channel will surpass email and voice.

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Cross-channel and cross-device identification ‘black-holes’ are hampering retailers’ personalisation capabilities, Wunderkind data shows

Retail Focus

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

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