RetailMinded

OCTOBER 1, 2023

This comprehensive blog post will explain the fundamental marketing concepts that can amplify your brand presence and relevance in a world dominated by big-box chains and e-commerce giants. Once seen as a supplementary tool, marketing has become the foundation upon which sustainable growth is built. Let’s hop in!

Strategy 52

Strategy Social Media Display Engagement 52

Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. Try navigating that minefield alone. What happens when you take personalisation seriously?

Tailored 130

Tailored Engagement Reimagine Marketing 130

Inside Retail

JANUARY 8, 2024

It can be traced back to the late ’90s, when, in 1997, media entrepreneur Patrick Courrielche launched an event in Los Angeles dubbed The Ritual Expo, bringing together music, fashion, and food in a single consumer experience. Another thing brands should keep in mind, Ringo said, is the different ways consumers like to shop.

Engagement 130

Engagement Shopping Artistic Marketing 130