Consumer Engagement Gifts Retail Marketing 
Inside Retail
APRIL 11, 2024
An overview According to Frank Rheinboldt, managing director of Margarete Steiff GmbH, the decision to form a strategic partnership with the Melchers Group to enter the Chinese market was motivated by several factors. Steiff recognises the enormous potential of the Chinese market, especially in high-quality toys and gift items.
Inside Retail
FEBRUARY 8, 2022
Gifts have long since been a consumer favourite for Valentine’s Day celebrations. It’s a way for consumers to show their loved one’s admiration and gratitude on a love-filled day, yet as the global supply chain disruption lingers into 2022, consumers are becoming more reluctant in purchasing presents for this shopping event.
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Retail Focus
JUNE 10, 2022
Murmur will sell lines across bedding, soft furnishings, gifting and home fragrance at The Boulevard. Susanne Morris, Director at Johnstone Property Consultants said: “The Northern Irish retail market is booming at the minute. We’re delighted The Boulevard has been the desired location for these brand firsts.
Retailing Insight
MARCH 24, 2021
The importance of togetherness, community and engagement has, perhaps, never been stronger. Retailers and indeed, many other brands, understand the quintessential need for unique consumer experiences which foster a human bond. Pop-ups started based on this need – think Farmer’s Markets – but they’ve quickly evolved.
Inside Retail
FEBRUARY 16, 2023
As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We Pernod Ricard has partnered with promising artists in order to engage a cross-section of luxury shopper profiles.
CAAD
NOVEMBER 9, 2022
Although for decades and decades it has been a minor issue in the retail sector , the check-out process has become the new battleground for retail operations to engage and retain customers. Surveys are often the best thermometer for gauging consumer opinion. Adapting retail to consumers and their changing behaviours.
Retail Focus
OCTOBER 10, 2023
Søstrene Grene’s new, unique store concept ‘Retail for the Senses’ offers a wide assortment within home interiors, furniture, hobby items, kitchen supplies, children’s toys, specialty food and candy, gift-wrapping, and party supplies. Five Guys, the iconic American burger chain, has also opened a 3,500 sq ft outlet on Braccan Walk.
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