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Elevating the Festive Season: The Significance of Luxury Pop-Up Stores During Christmas

Retail Focus

Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers. Unique Shopping Experience: Luxury brands use pop-up stores to curate a unique and immersive shopping experience.

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TikTok and ‘deal’ mentality: What’s driving demand for advent calendars

Inside Retail

As confirmed by data sourced by Spate, a consumer behavior and trend analysis company, searches for advent calendars have grown by over 10.7 Traditionally, advent calendars feature a window for each day leading up to Christmas, starting on December 1; however, in recent years, this gift type has become more non-denominational.

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As France weighs fast-fashion ban, is the circular economy the future of retail?

Inside Retail

According to Roy Morgan data, the attitude of Australian consumers is shifting towards the circular economy with 34 per cent of Australians both buying and selling second-hand items. But, with an aggressive spend on social media, they are hard to ignore.

Fashion 162
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How British brand Papier is driving growth in the global stationery market

Inside Retail

The rise of the stationery market Research and Markets attributes the rise of this seemingly old-fashioned consumer product category to a few factors, including consumers’ preference for a tactile writing experience, the power of influencer marketing and the growth of e-commerce. million in revenue globally.

Marketing 100
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The Art and Business of Christmas Windows in Retail

Retail Focus

These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. In retail, where the importance of first impressions cannot be understated, store windows become the brand frontline ambassadors.

Art 264
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The story behind The Ripped Bodice, an indie bookstore for romance lovers

Inside Retail

IR : What elements or experiences do independent bookstores, such as The Ripped Bodice, offer that are enticing consumers, especially in the Gen Z and millennial demographic? In-person community, expert and curated recommendations, gifts, and items from small makers and experiences you can’t get online! LK: So many!

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Motherhood isn’t glossy perfection, so stop marketing like it is

Inside Retail

Mother’s Day holds a solid place in the hearts of Aussie consumers. While the realities of motherhood are much more widely shared today online and on social media, the representation of mothers in advertising has largely gone unchanged since the 1950s.

Marketing 130