How to unlock the power of retail media to boost ad revenue and sales
Inside Retail
MAY 21, 2023
From a retailer perspective, Amazon has long been the leader in the retail media space, but others are starting to catch up, including Walmart in the US, Coles and Woolworths in Australia and The Warehouse Group in New Zealand. In the classic world, that was everything from shelf-wobblers to end-caps to promotions.
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