Remove Concept Remove Pattern Remove Promotion Remove Unity
article thumbnail

Thisaway creates “challenger” identity for the United Rugby Championship

Design Week

Thisaway founder Graeme Cook explains that the new naming – created in collaboration with stakeholders and URC representatives – hopes to evoke a sense of unity. It also links into the idea of unity, according to the designer. The patterns take details from each team, such as bird wings from Swansea’s Ospreys.

Unity 113
article thumbnail

Infographic Design – 10 infographics to engage your audience

Parker Design

The infographic immediately grabbed the attention of employees, and contributed to an increased sense of unity and common purpose across different functions in the company. We developed the main design element – a hexagonal shape – into a pattern that signifies the idea of structured teamwork in manufacturing, and helps thread the story.

article thumbnail

Infographic Design – 7 infographics to engage your audience

Parker Design

The infographic immediately grabbed the attention of employees, and contributed to an increased sense of unity and common purpose across different functions in the company. We developed the main design element – a hexagonal shape – into a pattern that signifies the idea of structured teamwork in manufacturing, and helps thread the story.