Concept Form Promotion Unity 
Design Week
JUNE 18, 2021
Thisaway founder Graeme Cook explains that the new naming – created in collaboration with stakeholders and URC representatives – hopes to evoke a sense of unity. It also links into the idea of unity, according to the designer. It now includes teams from South Africa, bringing the total number to 16 teams.
Parker Design
FEBRUARY 11, 2024
Our solution came in the form of an infographic (and an animation) inspired by 1980s arcade games – a total departure from other patient communications, and a success. The infographic immediately grabbed the attention of employees, and contributed to an increased sense of unity and common purpose across different functions in the company.
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