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Why retail media has become the next big tool in performance marketing

Inside Retail

For brands selling through third-party retailers in categories like FMCG or consumer electronics, retail media allows you to tap into rich purchasing signals, boost visibility and improve conversion rates. We can deliver a brand or retailer’s message across an entire ecosystem, right down to the actual point of sale.

Marketing 277
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The Lexicon welcomes host of new occupiers amid action-packed summer events programme

Retail Focus

The Lexicon has also welcomed growing Danish retail chain Søstrene Grene and well-known home store Robert Dyas. Meanwhile, Robert Dyas, which opened at the end of August, occupies a 4,000 sq ft unit providing shoppers with a range of housewares, small electrical appliances, gardening products, kitchenware, DIY, and consumer electronics.

Art 147