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Color Your Space: More Than Primary

Onyx

Adding color to a room is one of the quickest and easiest ways to change the look of a space, but is choosing a color for your space really that big of a deal? Color is so much more than the color itself. Color plays an essential role in our lives. Color can influence mood and invoke an emotional response.

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Let There Be Light

VMS

As Santa prepares his sleigh and polishes Rudolph’s nose, New York City is aglow with light. Somehow, the lights appear so much brighter this year now that we seem to be crawling out from under the dark cloak of the pandemic. When the lights darkened, the emotions within the audience began to rise.

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Planning Holiday Décor

Retail Works Inc

Before they sneak up on us, now is a good time to start planning holiday décor for your business environment. Incorporate bright colors. The traditional holiday colors remain steadfast and true, but try including trending colors such as majestic magenta, brilliant blues and glowing golds. Thank goodness! Call Upon Nature.

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Ideas for Spring Brand Activation Planning

Trade Show Booth Companies - Trade Group

It’s about fresh starts, vibrant colors, and outdoor activities. FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" Here are some insights to help you plan the ultimate spring event. Patrick’s Day An astonishing 61% of Americans plan to celebrate St Patrick’s Day. Spring is in the air!

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Visual Merchandising on a Budget: Creative Ideas for Small Businesses

Retail Focus

Take advantage of natural light. Natural light can be used to enhance the visual appeal of your store. Make sure your store is well-lit and take advantage of any natural light that is available. You can also use mirrors to reflect light and make the space feel larger and more open. Use color to create a theme.

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Lighting in Your Retail Environment

Quarter 20

Lighting is just one element of design in retail environments, but it plays along with others to create a complete retail environment design. Since 80% of the sensory information a customer processes is visual, naturally we need to make sure lighting leads them where we want them to go, and that they’re able to see the message.

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Euroshop 2023 to Highlight Sustainable Lighting Solutions

VMS

This applies in particular to store lighting, one of the largest energy consumers in food retail – and especially in the non-food sector: accounting for a 55% of energy consumption, the latter is a key target for energy-saving measures at the POS. This can be attributed to poor light planning and high-waste LED application.

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