Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. Swift’s brand promise has always centred on quality products.

Marketing 290

Marketing Engagement Strategy Social Media 290

Inside Retail

JUNE 1, 2022

After selling other brands’ beauty products for the last 22 years, online retailer Adore Beauty has finally launched its own skincare line, Viviology. Adore Beauty founder Kate Morris said the decision to launch a skincare line was based on data. Viviology is run as a standalone brand, with its own brand manager.

Social Media 182

Social Media Engagement Line Strategy 182

Retail Focus

JULY 5, 2022

After you have organized your thoughts, the following line of action is to devise a working business plan. Brand Your Business. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically. Create A Business Plan.

Retail Design 227

Retail Design Social Media Design Interior Design 227

Inside Retail

MAY 25, 2022

Brands that don’t cater to us? “We can’t afford it “ We personally find this hard to swallow when so many small brands manage to nail inclusive sizing. But for argument’s sake, just what is the impact on designers’ bottom lines? Not making the cut.

Other 147

Other Fashion Design Pattern 147

Inside Retail

SEPTEMBER 6, 2022

FJ Benjamin, a leading brand management company in Singapore with a portfolio of more than 20 iconic brands including Cole Haan, Marc Jacobs, Rebecca Minkoff and Guess, is back in the black after announcing a full-year profit of $3 million in FY22. We feel this is going to be an important segment.

Management 130

Management Planning Shopping Line 130

RetailMinded

NOVEMBER 9, 2023

Nonetheless, make sure that the packaging that you’ll use is in line with your brand’s design philosophy and marketing strategy. In addition to the tips mentioned above, brand owners should consider personalizing the packaging and including a call to action as well. Personalize the packaging.

Social Media 52

Social Media Gifts Color Design 52

Inside Retail

MAY 15, 2022

We were about to make history and as a brand you want to make sure you’re doing that justice.”. This was the first show in Australian Fashion Week’s 26-year history to feature a line-up of models sized between 12 and 24. We are expanding our capsule range to provide more options,” brand manager Claire Primrose said.

Fashion 130

Fashion Texture Marketing Art 130