Retail Focus

MARCH 3, 2023

Due to the boom registered by online commerce in the last couple of years, retail stores had to rethink their customer strategy. Through the window display, a store can communicate a wide range of messages, like the type of products available, discounts, the general atmosphere, or present the brand. product is best to buy.

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Display Visual Merchandising Light Merchandising 130

Retail Focus

AUGUST 10, 2023

Luxury brands are progressively expanding their horizons by venturing into unconventional spaces such as hotels, coffee kiosks, bakeries, restaurants, spas, and gyms. This shift in strategy is reshaping the perception of luxury and raising intriguing questions about its impact on the brand.

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Expansion Balance Boutique Curate 130

Inside Retail

DECEMBER 4, 2022

“This pop-up is part of a series of immersive global events from New York to Hong Kong, and beyond,” Kathryn Taylor, senior marketing manager for Jebsen Wines and Spirits, told Inside Retail. Mannie Ma, brand manager for Courvoisier reiterated the importance of the Hong Kong market to the cognac brand.

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Marketing Art Consumer Light 130

Quarter 20

AUGUST 9, 2019

Community Retail Brand Building. Really as a brand manager or someone charged with the development of your retail design strategy, you're going to be able to fill in these blanks better than any outside source (other than your customers themselves). Brand Strategy for Your Retail Design.

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Retail Space Space Outdoor Promotion 52