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Nike races into the metaverse with acquisition of NFT studio RTFKT

Inside Retail

But Donahoe called the RTFKT acquisition “pivotal”, noting that it includes “a very talented team of creators with an authentic and connected brand. Our plan is to invest in the RTFKT brand, serve and grow their innovative and creative community and extend Nike’s digital footprint and capabilities.”. What is RTFKT?

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Today’s Interactive Retail Displays

Frank Mayer

It’s no surprise to see innovative brands implementing unique elements into their merchandising programs. Essentially, in-store customers can help provide a wealth of data to brands looking to analyze shopping behaviors. Conclusion.

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Retail Spaces That Build Community

Quarter 20

While you are assessing what your brand is trying to promote you will want to think about how to pull together a community through your retail environment using your product/purpose/movement. Take a peek at how these global brands implemented community building and then ask yourself questions that help your team design a.